Communication during sale activities
Projects on creating workflow standards for commercial departments aim at developing effective principles, behaviours and solutions which, after being applied by the employees, will enhance productivity and efficiency of their work.
If the commercial department lacks standards or develops them poorly, every employee who works in sales will apply own solutions, lines of reasoning and principles customer service. Individualism and creativity might be desired in some types of sales activities. Taking into account a longer perspective, however, the lack of standards renders the company’s results considerably poorer than in the case when an organisation did developed efficient solutions.
Projects aimed at creating standards for sales activities may include any phase of cooperation with Clients: searching for and establishing a contact with new Clients, analysis of Client’s needs, demonstrating solutions as well as cooperation with Clients, trade negotiations, preparation of documents, etc.